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Creating a Google Tag Manager Form Submission Trigger

To create a Google Tag Manager trigger that activates when a form is submitted on a website.

Objective: To create a Google Tag Manager trigger that activates when a form is submitted on a website. Key Steps: Cautionary Notes: Tips for Efficiency:

Creating a Google Tag Manager Trigger for Email Button Click

To create a Google Tag Manager trigger for tracking when someone clicks on an email button on a website.

Objective: To create a Google Tag Manager trigger for tracking when someone clicks on an email button on a website. Key Steps: Cautionary Notes: Tips for Efficiency:

Creating a Click to Call Trigger in Google Tag Manager

To create a trigger that captures when someone clicks on a call button on a website using Google Tag Manager.

Objective: To create a trigger that captures when someone clicks on a call button on a website using Google Tag Manager. Key Steps: Cautionary Notes: Tips for Efficiency:

Setting Up Google Tag Manager Account for a New Client

To create a Google Tag Manager account for a new client and share access with necessary users for efficient tracking and management of website tags.

Objective: To create a Google Tag Manager account for a new client and share access with necessary users for efficient tracking and management of website tags. Key Steps: Cautionary Notes: Tips for Efficiency:

Installing Google Tag Manager in a WordPress Website

To successfully install Google Tag Manager into a WordPress website to track and manage website analytics.

Objective: To successfully install Google Tag Manager into a WordPress website to track and manage website analytics. Key Steps: Cautionary Notes: Tips for Efficiency:

Installing Google Tag Manager in Squarespace Website

To create a Google Tag Manager trigger that activates when a form is submitted on a website.

Objective To successfully install Google Tag Manager into a Squarespace website to track website analytics and performance. Key Steps Cautionary Notes Tips for Efficiency

Sharing Access to a Google Ads Account

The objective of this SOP is to guide team members on how to share access to a Google Ads account. This will allow them to collaborate and work on the account with other users.

Objective: The objective of this SOP is to guide team members on how to share access to a Google Ads account. This will allow them to collaborate and work on the account with other users. Key Steps: Cautionary Notes: Tips for Efficiency:

Google Ads Audit Procedure

To conduct a comprehensive audit of a Google Ads account to ensure optimal performance and identify areas for improvement.

Objective To conduct a comprehensive audit of a Google Ads account to ensure optimal performance and identify areas for improvement. Key Steps Cautionary Notes Tips for Efficiency By following this step-by-step guide, you can conduct a thorough Google Ads audit to optimize performance and ensure effective campaign management.

Bid Adjustment Calculator for Google Ads (only works with manual bid strategies and maximize clicks)

Guide team members on using the bid adjustment calculator in Google Ads to optimize campaigns and improve performance.

Objective: The objective of this SOP is to guide team members on how to use the bid adjustment calculator to make bid adjustments inside Google Ads. This will help optimize campaigns and improve performance. Key Steps: Cautionary Notes: Tips for Efficiency:

Audience Data Review and Exclusion Process

To review audience data every 4 weeks, exclude low-performing audiences, improve cost per conversion, and refine targeting on Google Ads.

Objective: To review audience data every 4 weeks, exclude low-performing audiences, improve cost per conversion, and refine targeting on Google Ads. Key Steps: Cautionary Notes: Tips for Efficiency: