Creating a Facebook Ad Schedule (For Calls)

Objective

To create a Facebook ad schedule for a specific campaign, ensuring ads are turned on and off at designated times on specific days.

Key Steps

1. Log in to the Facebook profile associated with the Facebook page.
2. Go to Ads Manager.
3. Select the account for which you want to create the ad schedule.
4. Choose the campaign you are creating the ad schedule for.
5. Click on “Rules” and then “Create New Rule.”
6. Select “Custom Rule” and proceed to the next step.
7. Choose “Turn On” for starting the campaign at a specific time.
8. Select the campaign or all active ads.
9. Ensure the rule aligns with the campaign title.
10. Set the schedule to run on specific days and times.
11. Click on “Create.”
12. Repeat the process for creating a rule to turn off the campaign at a specific time.

Cautionary Notes

• Ensure that the ad schedule aligns with the business hours of the company.
• Double-check the days and times selected to avoid scheduling errors.
• Verify that the rules for turning on and off the campaign are accurately set.
• Mostly used for call campaigns. 

Tips for Efficiency

• Keep the start and end times consistent for simplicity.
• Use descriptive titles for the rules to easily distinguish between turning on and off the campaign.
• Review the created ad schedule to confirm accuracy before finalizing.

By following these steps, you can effectively create a Facebook ad schedule for your campaigns.